You Wear Every Hat. At Least Your Planner Can Be Simple.

The Problem

• ✗You're the CEO, marketer, developer, accountant, and support rep — the task list is infinite and every category feels equally urgent
• ✗Expensive project management tools designed for teams are overkill, but spreadsheets and sticky notes don't scale beyond a dozen tasks
• ✗Strategic work (building the product, creating content) constantly loses to reactive work (emails, customer messages, admin) because urgent beats important
• ✗Without a co-founder or team to check in with, it's easy to spend weeks on tasks that feel productive but don't actually grow the business

How skift Helps

• Every morning, force-rank your tasks by dragging the highest-impact items into today's column. When marketing, development, and admin all compete for attention, the board makes you choose — and choosing is the hardest, most important part.
• The backlog holds your someday-maybe list without cluttering today's view. Product ideas, partnership outreach, blog topics — park them and revisit them during weekly planning.
• skift is free forever — no per-seat pricing, no 'starter plan' limits. When you're bootstrapping, every dollar matters. Your planning tool should be one less thing to pay for.

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